Client: UTampa Club Swim
Target Markets: College club swimmers, families with swimmers, sports fans
Industry: Sports
Strategy: I used a 3-video countdown with engaging action shots, personally designed music, and framing to excite people about the 2025 College Club Swimming Nationals Meet.
Target Markets: College club swimmers, families with swimmers, sports fans
Industry: Sports
Strategy: I used a 3-video countdown with engaging action shots, personally designed music, and framing to excite people about the 2025 College Club Swimming Nationals Meet.
Score Created With: Ableton Live 10
Edited on: Ableton Live 10, CapCut
Posted on: Facebook, Instagram
Edited on: Ableton Live 10, CapCut
Posted on: Facebook, Instagram
Client: UTampa Club Swim
Target Market: College club swimming community, families/friends of nationally-qualifying swimmers
Industry: Sports
Strategy: I created an engaging, humorous carousel post with childhood/funny photos to increase awareness of our nationals-qualifying swimmers and boost engagement during the Nationals Competition weekend.
Target Market: College club swimming community, families/friends of nationally-qualifying swimmers
Industry: Sports
Strategy: I created an engaging, humorous carousel post with childhood/funny photos to increase awareness of our nationals-qualifying swimmers and boost engagement during the Nationals Competition weekend.
Designed on: Canva
Posted on: Facebook, Instagram
Posted on: Facebook, Instagram
Client: UTampa Club Swim
Target Markets: University students, sports fans
Industry: Sports
Strategy: I planned to bring awareness to a swim meet, strategically placed at the Benson Alex Riseman Aquatic Center billboard to attract students who are at the pool.
Target Markets: University students, sports fans
Industry: Sports
Strategy: I planned to bring awareness to a swim meet, strategically placed at the Benson Alex Riseman Aquatic Center billboard to attract students who are at the pool.
Designed on: Canva
Spring Invite Billboard (Feb 2025)
Client: UTampa Club Swim
Target Markets: College students who enjoy sports and swimming, parents of university students on the club swim team
Industry: Sports
Strategy: I planned to bring awareness to an upcoming swim meet through our Instagram and Facebook platforms.
Target Markets: College students who enjoy sports and swimming, parents of university students on the club swim team
Industry: Sports
Strategy: I planned to bring awareness to an upcoming swim meet through our Instagram and Facebook platforms.
Designed on: Canva
Posted on: Facebook, Instagram
Posted on: Facebook, Instagram
Post announcing Spring Invite meet (Feb 2025)
Post announcing a Swim Meet (Feb 2025)
Client: UTampa Club Swim
Target Markets: College students interested in sports, photography, and swimming, parents and friends of college swimmers
Industry: Sports
Strategy: I wanted to highlight the team efforts in our first swim meet of the season and the high-quality photos demonstrating our talent with a creative spin.
Target Markets: College students interested in sports, photography, and swimming, parents and friends of college swimmers
Industry: Sports
Strategy: I wanted to highlight the team efforts in our first swim meet of the season and the high-quality photos demonstrating our talent with a creative spin.
Designed on: Canva, SCRL
Posted on: Facebook, Instagram
Posted on: Facebook, Instagram
1st Meet Collage (1/4)
1st Meet Collage (2/4)
1st Meet Collage (3/4)
1st Meet Collage (4/4)
1st Swim Meet Action Shot Collage Post (1/2)
1st Swim Meet Action Shot Collage Post (2/2)
Client: UTampa Club Swim
Target Market: University students interested in organizations and events, college club swimmers, students/others affected by natural disasters
Industry: Sports
Strategy: I planned to use visually appealing flyers and posts to bring awareness to team events, updates, holidays, and fundraisers.
Target Market: University students interested in organizations and events, college club swimmers, students/others affected by natural disasters
Industry: Sports
Strategy: I planned to use visually appealing flyers and posts to bring awareness to team events, updates, holidays, and fundraisers.
Designed on: Adobe Illustrator, Canva
Posted on: Facebook, Instagram
Posted on: Facebook, Instagram
Valentine's Fundraiser Flyer (Feb 2025)
Christmas Potluck Party Flyer
Chipotle and Presentation Night Flyer
Halloween Practice Flyer
Halloween Invite Meet Flyer
Red vs White Meet Flyer
Thanksgiving Post (Meta Platforms)
Hurricane Milton Care Post (Meta Platforms)
Info Meeting Post (Meta Platforms)
Involvement Fair Post (Meta Platforms)
Client: UTampa Club Swim
Target Market: University students in Tampa interested in sports, swimming, and organizations
Industry: Sports
Strategy: I planned to bring awareness to our 2024 regionals meet by counting the days with new posts and photos, leading to more engagement. This was implemented using the same number of photos as days (3 days left, 3 photos) and club members holding up the number with their hands.
Target Market: University students in Tampa interested in sports, swimming, and organizations
Industry: Sports
Strategy: I planned to bring awareness to our 2024 regionals meet by counting the days with new posts and photos, leading to more engagement. This was implemented using the same number of photos as days (3 days left, 3 photos) and club members holding up the number with their hands.
Shot on: iPhone 15 Pro
Designed on: Canva
Posted on: Facebook, Instagram
Designed on: Canva
Posted on: Facebook, Instagram
3 Days Regional Countdown Post (1/3)
3 Days Regional Countdown Post (2/3)
3 Days Regional Countdown Post (3/3)
Client: UTampa Club Swim
Target Market: Young adults with social media awareness and wanting entertainment
Industry: Sports
Strategy: I planned to utilize the popular trend, "Subtle Foreshadowing" to engage with our college demographic.
Results: Over 175,000+ organic views through collaborations with College Club Swimming and SwimSwam.
Target Market: Young adults with social media awareness and wanting entertainment
Industry: Sports
Strategy: I planned to utilize the popular trend, "Subtle Foreshadowing" to engage with our college demographic.
Results: Over 175,000+ organic views through collaborations with College Club Swimming and SwimSwam.
Shot on: iPhone 15 Pro
Edited on: CapCut, TikTok
Posted on: Instagram Reels, TikTok
Edited on: CapCut, TikTok
Posted on: Instagram Reels, TikTok
Client: UTampa Club Swim
Target Market: University students interested in sports and community involvement
Industry: Sports
Strategy: I created engaging, informational carousel posts to highlight our executive team and communicate roles with those interested in joining a sports organization. Additionally, I wanted to bring awareness to our nationals-qualifying swimmers and boost engagement during the Nationals Competition weekend.
Target Market: University students interested in sports and community involvement
Industry: Sports
Strategy: I created engaging, informational carousel posts to highlight our executive team and communicate roles with those interested in joining a sports organization. Additionally, I wanted to bring awareness to our nationals-qualifying swimmers and boost engagement during the Nationals Competition weekend.
Designed on: Canva
Posted on: Instagram
Posted on: Instagram
Meet the Officers Cover Graphic
President Graphic
Vice President Graphic
Treasurer Graphic
Meet Coordinator Graphic
VP of Marketing Graphic
Engagement Coordinator Graphic
Student Government Representative Graphic
Meet the Officers Closing Graphic
Client: Dr. Viola Hysenlika, Principles of Marketing (MKT 300)
Target Market: 60% male/40% female, 9-66 year olds who enjoy action movies, positive messaging, and comic books
Industry: Film and Entertainment
Strategy: As a final project in my MKT 300 class, I curated a marketing plan and presentation with my research for the 2025 film "Superman", which earned me a grade of 100%.
Target Market: 60% male/40% female, 9-66 year olds who enjoy action movies, positive messaging, and comic books
Industry: Film and Entertainment
Strategy: As a final project in my MKT 300 class, I curated a marketing plan and presentation with my research for the 2025 film "Superman", which earned me a grade of 100%.
Created on: Google Suite (Docs, Slides)
Superman Marketing Plan (1/12)
Superman Marketing Plan (2/12)
Superman Marketing Plan (3/12)
Superman Marketing Plan (4/12)
Superman Marketing Plan (5/12)
Superman Marketing Plan (6/12)
Superman Marketing Plan (7/12)
Superman Marketing Plan (8/12)
Superman Marketing Plan (9/12)
Superman Marketing Plan (10/12)
Superman Marketing Plan (11/12)
